2025 Tourism Sponsorship Recipients

The Danville Office of Economic Development & Tourism has announced the recipients of the Visit SoSi tourism sponsorships, a reimbursable funding opportunity designed to support stakeholders in hosting programs, projects, and events that attract new visitors to Danville and Pittsylvania County. This year, fourteen organizations were awarded sponsorships, aimed at fostering collaboration among local tourism partners, creating new experiences, and strengthening the local economy.

“We are excited to announce this year’s tourism sponsorships and to celebrate a wide variety of festivals, outdoor competitions, and unique experiences coming into our region,” said Tourism Manager, Lisa Meriwether. “Through these sponsorships, a greater number of visitors are being reached and exposed to the many things to do and see in Danville and Pittsylvania County.”

Event Name

Amount Awarded

Corks & Forks hosted by the Danville Science Center

$1,500

Bridge Street Food Truck Rodeo

$2,000

Maude Gatewood Takeover hosted by the Danville Museum of Fine Arts & History

$2,000

SoSi Strong: Women Veterans Leadership & Wellness Weekend

$2,500

Best of SoSi Fest

$2,800

2025 UCI Mountain Bike Race

$5,000

The Bee Hotel

$5,000

Old West Fest

$5,000

Smokestack Theatre Company

$5,000

Southside Soccer Club

$5,000

Bridge2Bridge

$10,000

NASCAR Cup Series at the Martinsville Speedway

$10,000

Rooster Walk

$10,000

Three Sisters Marathon

$10,000

Priority was given to applicants who showcased how their initiative increased visitations and/or exposure of Danville and Pittsylvania County through promotional efforts. Only projects, programs, and events that occur between October 2025 and September 30, 2026, were eligible.